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September 5
No Class - Labor Day
September 7
Lecture: Chapter 4
September 9
Present an example of Entertainment Marketing that you find
in local or national media. 5-10 minute presentation
evaluating the marketing effectiveness of the material.
September 12
Lecture: Chapter 5
September 14
Lecture: Chapter 6
September 16
Review for Exam
September 19
Exam
September 21
Assignment One- Review Press Releases – Share
Storyboard examples
September 23
Continue Assignment One.
September 26
Continue Assignment One.
September 28
Continue Assignment One.
September 30
Continue Assignment One.
October 3
Continue Assignment One.
October 5
No Class - Assessment Day
October 7
Present Assignment One to the Class.
October 10
Assign Assignment 2
October 12
No Class – Assessment Day
October 14
Continue Assignment Two.
October 17
Continue Assignment Two.
October 19
Continue Assignment Two.
October 21
Continue Assignment Two.
October 24
Continue Assignment Two.
October 26
Continue Assignment Two.
October 28
Present Assignment Two to the Class.