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Tentative Course Outline
Week 1: Welcome to Class, Introduce Yourself, Respond to Discussion Question
Week 2: Chapters 1 and 2, Case Study 1 and 2 due, Discussion Question
Week 3: Chapters 3 and 4, Case Study #3 , respond to Discussion Question
Week 4: Exam #1 - due by Sunday of week 4
Week 5: Chapters 5 and 6, Case Study #5 and respond to Discussion Question
Week 6: Chapters 7 and 8, Case Study #7 and respond to Discussion Question
Week 7: Exam #2 - Due by Sunday of week 7
Week 8: Chapters 9 and 10, Case Study #10 and respond to Discussion Question
Week 9: Chapters 11 and 12, Case Studies 11 and 12
Week 10: No Class - Spring Break
Week 11: Exam #3 - Due by Sunday of week 11
Week 12: Research Paper Assignment - Due end of week 12
Week 13: Chapters 13,14,15. Case Study #13, respond to Discussion Question
Week 14: Chapter 16 and 17, Case Study #17, respond to Discussion Question
Week 15: Press Release, due end of week 15
Week 16: Chapters 18 and 19, Case Study #19 respond to discussion Question
Week 17: Exam #4 - due by Sunday of week 17
Tentative Course Outline
Relationship to Campus Theme:
A focus on the growing “green” movement in business marketing and management. Also
addressing consumption and the new technologies that are affecting the business industry.
Students will also understand how to utilize these new ideologies and tools to their benefit, as
well as the benefit of the world and society as a whole as emerging leaders.
Classroom Policies:
Absences and Assignment Due Dates:
Late assignments will be docked 10% per day late.
This is the policy for all assignments in all circumstances. If you email me an assignment, you
will get a reply from me to verify that I have received the assignment. If you do not get a receipt
from me, I did not get the assignment. It is your job to ensure that I have received the
assignment, so if you do not get a response from me within 24 hours of submitting your
assignment by email, you need to resend the email. The assignment continues to lose 10% per
day during this time.
If you do not complete an exam before the closing time and date of the exam you must
contact me immediately to reopen the exam.
Students are only allowed to make up
ONE
exam per course. The exam grade will be docked 10% per day for late points. This is the policy
in all situations. Please do not wait until the last day and the last hour to take an exam in order
to avoid issues with completing the exams on time.
This class will be a place where all thoughts are welcome, no one fears sharing their opinion,
and minds are open to new ideas. You have all EARNED the opportunity to be here by
completing the same criteria, thus making you equals As emerging leaders, you are expected to
show respect for each other’s differences. Conflicting opinions are part of life and will create
dynamic discussions. The instructor reserves the right to end these discussions and the
participants will agree to disagree.