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expect from a product/service

September 13

W4

Ad analysis due

Review for Exam 1

September 15

W4

Exam 1

September 20

W5

Lecture chapter 5

Lecture chapter 6

Review Comm Process

Assignment: Communication Process

Assignment. Details will be available

in class.

September 22

W5

Lecture chapter 7

Comm Process assign. Due

September 27

W6

Lecture chapter 8.

September 29

W6

Keri Gone at Norsk Hostfest – No

Class

October 4

W7

Lecture Chapter 9

In Class Assignment

Assignment: Find an example of each

of the following execution styles:

1. Straight-sell or factual

message (or