Fall 2016 Course Syllabi

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Dakota College at Bottineau Course Syllabus
Course Prefix/Number/Title: BADM 120—Introduction to Business
Number of Credits: 3 semester hours
Pre/Co-requisites: None
Course Description: This is an introduction of basic business principles and functions. This study will include
types of business ownership, accounting, finance, marketing, management, legal and regulatory systems and
contemporary issues that affect business.
Course Objectives: Upon successful completion of this course, the student should be able to:
• Understand basic terms and concepts related to business
• Explore the role and relationship of business with economic, social, and political environments
• Identify and describe functional areas of business
• Analyze ethical and social issues related to business operations
• Identify areas of business that are of particular interest to the student in terms of further study or
potential careers
• Apply concepts learned to better understand current events that relate to business
Instructor: Professor Russ Gagnon, 852-3463, not after 9 p.m.
Office: Minot Campus Administration Building Room 159
Office Hours: M-F 9:00 a.m. to 4:00 p.m. and by appointment when not in class.
Phone: 800-777-0750 ext:4338 or 701-858-4338, Fax: 701-858-4232,
Email:
Textbook(s): BUSN, 6 th Ed., Kelly, McGowen/Williams, ISBN 978-1-133-18893-3
Tentative Course Outline:
Chapter 1 Business Now: Change Is the Only Constant
Chapter 2 Economics: The Framework for Business
Chapter 3 The World Marketplace: Business Without Borders
Chapter 4 Business Ethics and Social Responsibility
Chapter 5 Business Communication: Creating and Delivering Messages that Matter
Chapter 6 Business Formation: Choosing the Form that Fits
Chapter 7 Small Business and Entrepreneurship: Economic Rocket Fuel
Chapter 8 Accounting: Decision Making by the Numbers
Chapter 9 Finance: Acquiring and Using Funds to Maximize Value
Chapter 10 Finance: Acquiring and Using Funds to Maximize Value
Chapter 11 Marketing: Building Profitable Customer Connections
Chapter 12 Product and Promotion: Creating and Communicating Value
Chapter 13 Distribution and Pricing: Right Product, Right Person, Right Place, Right Price
Chapter 14 Management, Motivation, and Leadership: Bringing Business to Life
Chapter 15 Human Resource Management: Building a Top-Quality Workforce
Chapter 16 Managing Information and Technology: Finding New Ways to Learn and Link
Chapter 17 Operations Management: Putting It All Together
Relationship to Campus Theme: Dakota College at Bottineau emphasizes nature, technology, and beyond as
a focus for the unique blend of courses and programs offered here. This course will emphasize communications
and the diverse makeup of the business community, which enhances the “Human” nature.