DCB catalog 2024-25

105 BIOL 297 Internship - Wildlife (2CR) Fall, Spring. Pre: Instructor Approval, 2.0 GPA An internship is required of most AAS programs. This course is available to AA and AS students as well. The students combine course learning with practical, professional work experience in their chosen field of study. The employer does an evaluation of the work experience: the faculty advisor supervises the students; the students are required to complete a project assigned by the faculty advisor. A minimum of 40 hours of work is required to earn one credit. A grade of satisfactory/unsatisfactory is given by the faculty. BUSINESS (BUSN) BUSN 170 Entrepreneurship (3CR) Fall, Spring. Pre: None A hands-on learning experience for people interested in starting their own business. History and aspects of small business will be explored. Actual development of a business plan will be covered. BUSINESS ADMINISTRATION (BADM) BADM 120 Intro to Business (3CR) Fall. Pre: None An introduction of basic business principles and functions. This study will include types of business ownership, accounting, finance, marketing, management, and the legal and regulatory systems that affect business. BADM 201 Principles of Marketing (3CR) Fall. Pre: None An introductory course which incorporates both traditional and contemporary aspects of marketing. Topics include environmental analysis and marketing research, consumer analysis, product (service) planning, distribution planning, price planning, promotion planning, social responsibility, and marketing management. BADM 202 Principles of Management (3CR) Fall, Spring. Pre: None This course is designed to study the basic functions of management which include planning, organizing, directing, and controlling. Management will also be concerned with leadership development and how it relates to a person’s role as supervisor, manager, assistant manager, or department head. BADM 210 Advertising I (3CR) Fall, Spring. Pre: None This course includes a brief history of advertising and then focuses on the shift from the conventional methods of advertising to the more widely recognized approach of implementing an integrated marketing communications strategy. BADM 213 Public Relations (3CR) Fall, Spring; Pre: None Basic public relations; both external and internal. The why, what, how of public relations and marketing as it relates to business; with special emphasis placed on crisis management. BADM 214 Entertainment Marketing (3CR) Fall, Spring. Pre: BADM 201 or Instructor Approval The course is designed to include an exploration of the effective marketing and promotion of sports, entertainment, travel, and tourism products. Discussion topics include promotion, endorsements, sales, campaigns, and marketing.