DCB catalog 2020-22

86 Career/Technical Curricula Industrial Hemp Production Certificate Fall Spring PLSC 210 Horticulture Science 4 PLSC 251 Intro Industrial Hemp Farming 2 PLSC 252 Industrial Hemp Prod 2 PLSC 253 Hemp Regulations 1 Co-op Education or Practicum 2 Co-op Education or Practicum 3 Electives 4 Electives 6 Electives can be from the following: AGEC, AGRI, ENVT, FORS. HORT, PLSC Consult with program advisor for electives. Business Advertising and Marketing AAS THIS PROGRAM IS OFFERED ONLINE. This major prepares individuals to undertake and manage the process of developing consumer audiences and moving products from producers to consumers. Instructional components include buyer behavior and dynamics, principles of marketing research, demand analysis, cost-volume and profit relationship, pricing theory, marketing campaigns and strategic planning, market segments, advertising methods, sales operations and management, consumer relations and retailing. Freshman Year Fall Spring Sophomore Year Fall Spring ENGL 110 College Comp I 3 BADM 214 Entertainment Mrktg 3 BADM 201 Prin of Marketing 3 BADM 240 Sales 3 BADM 210 Advertising I 3 BADM 260 Prin of Retailing 3 CSCI 101 Intro to Computers 3 BOTE 108 Business Mathematics 3 UNIV 101 Ldrshp through Service 1 HPER 100 or Activity Elective 1 Elective 3 ACCT 215 Business in Legal Environment 3 BADM 202 Prin of Management 3 BADM 213 Public Relations 3 BOTE 210 Business Communications 3 BADM 289 Advertising Campaigns 3 COMM 110 Fund of Public Speaking 3 BADM 297 Co-op Education 1 UNIV 102 Ldrshp through Service 1 BUSN 170 Entrepreneurship 3 Math/Science/Technology Elective 3 Wellness Elective 1 Social Science Elective 3 Elective 3 Advertising and Marketing Certificate THIS PROGRAM IS OFFERED ONLINE. Fall Spring BADM 201 Principles of Marketing 3 BADM 202 Principles of Management 3 BADM 210 Advertising I 3 BADM 213 Public Relations 3 BAM 240 Sales 3 BADM 297 Co-op Education 1 BADM 260 Principles of Retailing 3 BOTE 210 210 Business Communications 3 Business Elective 3 BUSN 170 Entrepreneurship 3 Social Science Elective 3